Andrea Rodriguez
Video
Oral History Information
Interview Date
Job Title
Marketing Team Leader
Company Name
Micheo Music
Andrea Rodriguez grew up in a music centric family with her father and uncle being music retailers and her older brother a trumpet player. Her passion for conveying messages and marketing developed in school. When she had the opportunity to apply her background at her uncle’s store, Micheo Music, she jumped at the chance. And in doing so she learned all she could about the products, the customers and the most effective ways of getting her message out, such as Social Media. Creating content and marketing campaigns that have driven customers to their stores, Andrea now oversees the team of writers and videographers, which is a very fulfilling role for her and something she looks forward to each time she walks into the store.