The INSPIRATION Strikes Here

The 2026 NAMM Show kicks off with a powerful suite of education sessions, thought leadership and community events.  

• Retail Financial Summit: Tuesday and Wednesday feature exclusive half- and full-day premium education summits, starting with the Retail Financial Summit on Tuesday. Note this event has a separate registration. 
   
• Day of Service: NAMM members partner with local Anaheim schools to highlight the power of music education.  
   
• All-Day Sessions: Topics include marketing strategy, AI and business, music-education advocacy and social media. Sessions included with your NAMM Show badge.  
   
• Evening Kick-Off Party: Exhibitors, buyers, media and attendees gather at the Anaheim Hilton for live music, networking and the official start of NAMM Week.

A full day dedicated to immersive education and professional development. 

• Professional Summits: A full slate of half- and full-day premium education summits, including the NAMM Marketing Summit, TEC Tracks Studio Summit, Women of NAMM: Leadership Amplified and the Music Education Leaders Summit. Note that these events have a separate registration. 
   
• Badge-Access Sessions: Wide-ranging topics in business, pro audio and entertainment technology. Sessions included with your NAMM Show badge. 
   
• Evening Spotlight: The reimagined NAMM Retail Awards, celebrating global excellence in music retail with expanded categories, including Best Omnichannel Operation and Best Music Lesson Program. 

The convention center doors open to more than 1,800 state-of-the-art exhibits from leading global brands. 
NAMM U Breakfast Session – Industry Insights: Start the day with big-picture insights from industry thought leaders. 

• Show Floor Opens: Explore the latest products, innovations and activations across the exhibit floor. 
   
• Education Tracks: Sessions for retailers, brands, pro audio, entertainment technology, artists, music educators and students. 
   
• Evening Events: 
  Networking and Celebrations: NAMM Young Professionals Reception and Pro Audio Pool Party. 
  TEC Awards: Honoring audio excellence with industry legends on stage. 

The energy continues with education, live performances and powerful celebrations. 

• NAMM U Breakfast Session – The Future Favors the Bold, with Mike Walsh 
   
• Exhibit Floor Open: Cutting-edge products and global networking. 
   
• Education Tracks: Sessions for retailers, brands, pro audio, entertainment technology, artists, music educators and students. 
   
• Evening Events: 
  Women of NAMM Reception: Uniting women professionals across music, sound and entertainment technology. All are welcome. 
  She Rocks Awards: Honoring women shaping music and audio with high-energy performances. 
  Yamaha Main Stage: A star-studded, one-of-a-kind live concert at the heart of the NAMM Show campus. 

The NAMM Show closes with a day of celebration, inspiration and live music. 

• NAMM U Breakfast Session - The Grand Rally for Music Education: Performances and stories spotlighting the power of music and music education. 
   
• Exhibit Floor Open: Final opportunities to connect, explore, and discover. 
  Ongoing Education Tracks: Sessions for retailers, brands, pro audio, entertainment technology, artists, music educators and students. 
   
• Closing Celebrations: 
  125th Anniversary Bash in the main plaza 
  Parnelli Awards  honoring excellence in live event production 
  Live music across the NAMM campus, keeping the energy high into the evening