3 Ways NAMM NeXT Can Help You Level Up Your Leadership

At some point, every leader needs a reboot, whether you’re a seasoned veteran or new to the helm. Business changes, conditions change and answers change. And a simple way to ensure you — and other leaders at your organization — keep driving the business forward is to offer professional development opportunities.

In the case of NAMM NeXT, held this summer in Nashville, picture an immersive conference experience, where industry professionals gain vital perspectives on leadership, trends and market insights, along with an insider’s look at evolving business strategies from the biggest experts in the field. Here are three ways an immersive leadership growth event like NAMM NeXT can help you and the leaders at your organization.

1. Learn How to Adapt to Disruption 

In the last five years, we’ve seen firsthand how one disruption can change an entire industry, seemingly overnight. (Look no further than March 2020.) Think of disruption not as a matter of if but when. Leaders need to be nimble.

At an event like NAMM NeXT, your leadership team gets the opportunity to learn how to be strategic in the face of dramatic change. This year, globally renowned futurist Mike Walsh will reveal new ways to transform your business — and thinking — in a world being reshaped by tech breakthroughs, shifting consumer behaviors and the rise of machine intelligence. 

2. Discover Vital Trends

Trends are hard to predict, even for the most well-read. On top of that, the best leaders can get distracted by what’s happening within the four walls of a business and stop thinking from 30,000-feet up. How often do we focus on the urgent instead of the important? This can impact a company’s performance in the long run.

A leadership development event that provides trend forecasting is an effective way to give your team industry insights they can utilize. NAMM NeXT, for example, will feature insights from Yelena Shulyatyeva, a veteran economist, who will present an analysis of the current economic outlook and what it means to our industry. Discover a panoramic view of what’s to come — helping you adjust your short-term tactics to achieve long-term success.

3.  Find Ways to Reinvent Your Business

Great companies can still hit a plateau. In the book “Stall Points,” the authors assert that failure to adjust a business to meet new competitive requirements is one of the top factors that leads to a company’s stagnation. To make the jump to the next growth stage, leaders want to be looking ahead to anticipate the unpredictable. This is how you jumpstart the innovation engine in time to meet future market demands.

Discovering the strategies your company requires to stay relevant is ongoing. The benefit of a leadership growth event like NAMM NeXT is that it brings together industry peers and gives you and your team the opportunity to benchmark your company. You’ll gain tailored insights from not only global experts with a deep understanding of why organizations succeed and fail but also fellow industry leaders who can speak to best practices. Get a better feel for where your company lands on the trajectory of success and be able to identify what’s going right and what needs focus.

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Carve out time to see past the fog of your everyday to-do list. A leadership-development opportunity will give you a broader perspective on the industry, your business and the world. You and your team will walk away ready to execute a long-term business strategy — and pivot when change inevitably happens.

Are Your Leaders Missing Out on Growth Opportunities?

NAMM NeXT, which will be held June 29 – July 1 in Nashville, is an immersive education, networking and thought leadership experience developed exclusively for NAMM members. Additional topics include customer experience in the new economy, leading through disruption, the impact of AI on business and work, and marketing strategies to break through the noise. Don’t miss out! Visit our NAMM NeXT page to learn more and register.

About the Author

Zach Phillips serves as NAMM’s director of member services, where he oversees the organization’s education and membership initiatives. He previously served as director of professional development, where he led NAMM’s education programs for business, pro audio and live event professionals. He was also the editor of Music Inc. and UpBeat Daily magazines, as well as a contributor to NBCChicago.com.