James Burton is a legendary guitarist in the world of rock music! In the early days of his career, James played influential licks on such 50’s hits as “Hello Mary Lou” with Ricky Nelson. ...
Seymour Duncan may very well be the most innovative rock and roll guitarist around. As a teen he formed a rock band but noticed the pick-ups in his guitar were not creating the sounds he...
Hal Harrower designed his first double neck instrument in 1987, a 6-string guitar and a 4-string bass. Using the Steinberger system, that first instrument built by Hal not only looked dif...
Allan Holdsworth was the influential electric guitarist who played a vital role within the music products industry as both an endorser and instrument designer. Allan recorded 12 well-rece...
Maricella Juarez, lovingly known throughout the industry as MJ, has been a positive force along side Seymour Duncan for several decades. Together they have created lasting and meaningful ...
George Lynch has become a regular attraction of the annual NAMM Show in Anaheim. George has been endorsing musical products most of his celebrated musical career and as a result is asked...
Ed Seelig opened a small guitar shop when he was a teenager, having already made connections within the concert circuit selling used gear to traveling musicians. The store, Silver String...
Evan Skopp is the president of Inside Track International, which is a boutique sales & marketing firm that works with luthiers and guitar manufacturers. He started out in music at an ...
