Chahoud Dergham

Chahoud Dergham was born in Syria, but as he fondly recalls, a woman led him to move to Sāo Paulo Brazil, his future wife! Once in Brazil, Chahoud began working for an audio retail company specializing in high-end automobile sound systems. In 2003, he took a bold step and opened his own store, which quickly flourished and expanded into multiple locations. By 2010, his business had grown to 13 stores, now offering a wide range of musical instruments and accessories. His relentless dedication and entrepreneurial spirit inspired his son, Michel, who joined the family business. Michel remembers his father tirelessly running between stores, ensuring customers received exactly what they needed; an unwavering commitment that continues to define their legacy.