Jason Lollar

Jason Lollar loves playing the guitar and even at an early age he had an eye for creating his own sounds. As he developed his skills and gigged with his friends, he realized some of the classic guitar pickups were no longer being made. He set out develop what is now a world renown line of products for guitars, steel guitars and basses. He has become an expert of the history of the innovative pickups such as the Humbucker and P-90s, and wrote a book to explain the key steps in building your own winder. The book, Basic Pickup Winding and Complete Guide to Making Your Own Pickup Winder, has been credited by many pickup builders as their inspiration. As the company continues to provide quality products, Jason’s passion seems to increase with each new pickup!