William Metcalfe

Video

Oral History Information

Interview Date
Job Title
President
Company Name
Schuttler Music

William Metcalfe’s father began working for A. P. (Pops) Schuttler in a little music store in Evansville, Indiana, back in 1930. When his father bought the store in a ten-year deal beginning in 1949, the store sold string instruments and accessories until his father brought in records. After graduating from college in 1962, William returned to the store where he worked along side his father until he retired in the 1970s. Along the way he formed a rock and roll store around the corner called ABC Music. With the success of the new store Schuttler Music became the local piano and organ store and William ran both. In 1980, he sold ABC, which had become a sound company, and focused on piano and organs. Under his direction, Schuttler Music became the Steinway dealer for the area and also carried Yamaha and Allen Organ products. In the early 2000s William opened the Steinway Piano Gallery in Nashville, becoming the music city’s Steinway & Sons dealer.