Email Marketing Tips to Increase Sales by 3x

Statistics show that email marketing is, on average, up to 40 times more effective than social media when it comes to reaching customers. In this session, Ayana Webb, founder of The Musical Webb, reveals how she maximized her revenue and customer base with the power of email marketing. She'll share the most effective ways to build your email list, best practices for broadcasting and email marketing tools that can double, if not quadruple, your sales without incurring additional costs. Webb will also provide a list of email marketing services to consider, examples of ways to nurture your subscribers and how to connect with them at the perfect time for optimal results.

This session originally aired during NAMM Believe in Music Week in January 2021.