At The 2019 NAMM Show, leading social media consultant Jenn Herman led a fast-paced session on Instagram for business. She covered how to use Instagram to increase sales, get new customer...
At The 2019 NAMM Show, Richard Berkman of Big Music in Sydney, Australia, shared a surprising transformation: In two years, his company’s music lesson program went from being a marginal a...
At The 2019 NAMM Show, Tim Pratt of Dietze Music revealed the dangers of getting complacent with customers—and simple fixes for this issue. Social media and online review apps, such as Ye...
At The 2019 NAMM Show, Tim Pratt of Dietze Music revealed the dangers of getting complacent with customers—and simple fixes for this issue. Social media and online review apps, such as Ye...
At The 2019 NAMM Show, Michael Cathrea, co-founder and president of Resonate Music School & Studio, invited music retailers to think outside the box about their lesson programs. Cathr...
At The 2019 NAMM Show, digital marketing expert and CEO of Digitopia Frank Cowell shared how to transform strangers into raving fans in the digital age. According to Cowell, you’re ultima...
Discover the hottest trends in the guitar, straight from the experts. In this dynamic conversation at 2019 Summer NAMM (presented by Guitar World magazine), journalist and marketer Laura ...
2019 Summer NAMM closed out with “Best in Show,” a NAMM U Breakfast Session that revealed the biggest products, innovations and services on the exhibit floor. Moderated by Frank Alkyer, p...
At The 2019 NAMM Show, Chris Bates and Tyler Marolf of TeacherZone and Los Rios Rock School shared why and how to start a podcast. Bates and Marolf have produced 21 podcast episodes for t...
With a focus on mindfulness these days, we're now incorporating mindfulness concepts into our music lesson program. We are finding that it's helping students and their parents get the mos...
At The 2019 NAMM Show, Madison Revell, lead designer for marketing firm Inbound AV, shared trade tips to help music businesses enhance their websites. Revell cited the five most common we...
Leading social media consultant Jenn Herman hosted a session on current Facebook success strategies at The 2019 NAMM Show. The presentation offered practical tips to help you make the mos...