At 2018 Summer NAMM, industry veterans Bob Popyk, Music Trades Magazine columnist, and Alan Friedman, a partner at Friedman, Kannenberg & Co., brought their combined wisdom, experienc...
At 2018 Summer NAMM, industry veterans Bob Popyk, Music Trades Magazine columnist, and Alan Friedman, a partner at Friedman, Kannenberg & Co., brought their combined wisdom, experienc...
NAMM Top 100 Dealers took the stage at 2018 Summer NAMM to share their lesson program success stories. Each retailer’s program is influenced by its location and unique business model. The...
The 2019 NAMM Show closed out with "Best in Show" on Sunday, January 27. This NAMM U Breakfast Session featured a fast-moving roundup of the biggest products, services and technologies on...
Video is critical to marketing your business, but every social media platform calls for a different strategy. Whether it’s YouTube, Instagram or Facebook, you’ll want to know about the in...
We live in an age of disruption. Every week, it seems there’s a new strategy, technology or social media that’s a “must use” or game-changer for your music retail business or brand. But i...
We live in an age of disruption. Every week, it seems there’s a new strategy, technology or social media that’s a “must use” or game-changer for your music retail business or brand. But i...
At 2018 Summer NAMM, Peter Sides, president of Robert M. Sides Family Music, shared five key tips to build your online rental business. Sides remarked that his company jumped into the onl...
At 2018 Summer NAMM, Melissa Loggins of Music Authority shared her strategies for lesson program growth. Music Authority grew from 475 students in 2016 to 578 students in two years. Coupl...
At 2018 Summer NAMM, Dan Abel, director of marketing for Reverb.com and former marketing manager at YouTube, looked at five successful YouTube case studies that apply to the music product...
At the 2018 NAMM Show, music lessons authority Pete Gamber schooled the audience on making more sales from your music lesson program. Gamber remarked that he’s in one retail store after a...
At The 2018 NAMM Show, Instrumental Music Center (IMC) co-owner Leslie Faltin shared her best tips for creating an outstanding customer experience. Faltin commented that her store had rec...
