Jim Odom founded PreSonus in 1995 to solve the problems he’d run into as a recording engineer and gigging musician. Since then, he’s had several product and technology breakthroughs, such...
David Kalt, owner of Chicago Music Exchange, had a viral video hit in 2012 with “100 Riffs (A Brief History of Rock N’ Roll).” Since then, he’s had more breakthroughs in video marketing a...
The last morning of the 2014 NAMM Show began with Best in Show. This session, moderated by Music Inc.’s Frank Alkyer, featured six music retail gear experts from Internet giants and indep...
As construction for our Lexington, Ky., store came to a close, I started thinking of ways to get the community to visit our newly expanded facility. However, most of the events we’d held ...
Today's digitally armed consumers have adopted showrooming as part of the buying process. Using brick-and-mortar stores to check out products and later purchase them online is becoming mo...
Today's digitally armed consumers have adopted showrooming as part of the buying process. Using brick-and-mortar stores to check out products and later purchase them online is becoming mo...
Every year, my store, Damm Music Center, hosts a holiday concert called "The Best Damm Christmas Concert." This year, it's a week before Christmas.
Everyone on my staff plays an instrumen...
Every year, we hold a Rummage Sale on Black Friday weekend. We use it to clear out old inventory before year end and get people into our store. Attendance has been building since we start...
In less than one minute, Don Tegeler of Tegeler Music shares his big idea: Hold a benefit concert on Labor Day for your non-profit organization of choice. This year, Tegeler hosted a conc...
Music retailers often spend time analyzing their retirement accounts but forget about the value of their own businesses. In many instances, this may be your largest retirement asset. And ...
The holiday season is a busy time. Teachers conduct a ton of recitals, the media gets flooded with ads and our clients are busy making plans with family. People pay less attention to what...
We offer a promotion in April and May that not only keeps our lesson program bustling all summer long but also brings in a huge crop of new students.
Customers who purchase a package of 2...