Nothing quite compares to the excitement of The NAMM Show floor. There’s an undercurrent of energy that’s magical and indescribable. The NAMM Show experience is so incredible that for man...
Strategic communication is your No. 1 asset for building more meaningful relationships in business and life. In this special NAMM Idea Center presentation, sales and customer loyalty expe...
Bringing together trailblazing technologists and artists at the forefront of musical AI, this panel featured a discussion of pressing issues: How can AI help artists? What are the risks a...
There are probably a hundred reasons why you don’t want to have tough conversations with employees—fear of hurting people’s feelings, saying something you shouldn’t … the list goes on. St...
Attracting and keeping the best talent is never easy, and that goes double during economic downturns, business interruptions and pandemics. Join Tony Leone, sales and leadership expert an...
In this NAMM U Online video session, author and columnist Bob Popyk shares new ideas for selling difficult keyboard customers. He's joined by Bob Carbone of Piano & Organ Center and A...
The hybrid music lesson option is all the rage as we move into a post-pandemic world—giving students the option of taking music lessons live or from the comfort of their homes. It can als...
Student retention is the lifeblood of every music program, but for many, the pandemic drove students out of lessons. If this sounds all-too familiar, don’t miss this session from Menzie P...
Want to build a group lesson program designed for profitability, retention and long-term success? In this session, Robin Sassi and Kimberly Deverell of San Diego Music Studio reveal new i...
Ask a customer what brought them in for a piece of gear, and chances are that among the reasons they give will be, “My favorite artist uses it,” or “I saw it on YouTube.” There’s no doubt...
Everyone seems to be getting an angle on the NFT phenomenon, figuring out how it fits into their creative output. Beyond the creative and marketing issues, what are the legal issues that ...
Instagram expert Jenn Herman did a deep dive into the five strategies that matter most for Instagram marketing at The 2022 NAMM Show. She reviewed how to utilize common tactics like Reels...
