Music Retail: The Game Has Changed—It’s Better (Featuring The Retail Doctor)

Few know what must be done to adapt to new COVID-era realities like Bob Phibbs, an internationally recognized business strategist, customer service and marketing expert, and the previous host of NAMM’s Retail Innovation Summit and NAMM U Breakfast Sessions. And in this special session for Believe in Music, Phibbs shared his outlook on the state of retail and, more importantly, how to succeed in the new “next.” Expect insights, ideas and inspiration to navigate the post-pandemic world. Note: This is as much about mindset as it is strategy.

This session originally aired during NAMM Believe in Music Week in January 2021.