NAMM University Unveils New Sales Program for MI Professionals

Carlsbad, Calif.

NAMM University expanded its regional professional development courses with the addition of “Real World Sales III—Selling to Today's Customers,” held throughout April in Cleveland, Cincinnati and Salt Lake City.

The program, taught by veteran sales trainer Greg Welsh, is ideal for experienced sales professionals who are looking for ways to improve their sales effectiveness with today’s consumers, gain some new ideas and sharpen their edge in the ever-changing retail market. This course is a follow-up to the highly successful Real World Sales I and II programs that NAMM U has offered in the past.

"Greg always does a great job of making his sales training programs simple, real-world and effective for front-line salespeople of all experience levels," said Randy Beck, director of professional development, NAMM. “And with this new program, we're addressing some of the most challenging issues facing MI salespeople today.”

"I would recommend NAMM U to any salesperson—not just with music stores," said Gary Zoz II of Willis Music.

"I really liked the course because it provided me with many different solutions to everyday sales problems," said Irina Potekhina of Summerhays Music Center.

Welsh also created a NAMM U Online course, “Building a Sales Relationship 2,” which is accessible at nammuniversity.com.

NAMM University offers a number of ways for association Members to take advantage of its professional development courses, from popular regional training seminars and the plethora of free sessions available at the NAMM trade shows to its convenient online classes. In the past year alone, more than 6,000 people have taken a NAMM U course or seminar offered regionally or at a trade show.

For a schedule of regional and online courses offered through NAMM University, interested parties can log on to nammuniversity.com or call 800.767.6266.


Media Contacts
NAMM Communications - John Dolak, Director
johnd@namm.org
619.735.4028

The Lippin Group for NAMM
namm@lippingroup.com
201.317.6618

About NAMM

The National Association of Music Merchants (NAMM) is the not-for-profit association with a mission to strengthen the $19.5 billion music products industry. NAMM is comprised of 15,400 global member companies and individual professionals with a global workforce of over 475,000 employees. NAMM events and members fund The NAMM Foundation's efforts to promote the pleasures and benefits of music and advance active participation in music-making across the lifespan. For more information about NAMM, please visit www.namm.org.