Even simple management mistakes can chase away good people. Don’t let this happen at your business! In this session from The 2023 NAMM Show, Tim Pratt, president of Dietze Music, shared a...
In this exclusive NAMM U Online session, author and columnist Bob Popyk sits down with special guests to show you how to better manage your inventory, get old stock out the door and make ...
The pandemic presented new challenges with the inventory supply chain, from the availability of product to the early commitment of future stock orders to overstocked inventory. This appea...
Social media followings mean nothing if prospects aren’t following through on your desired action (i.e., making a purchase). In this session from The 2023 NAMM Show, marketing strategist ...
Author and columnist Bob Popyk reveals strategies for a competitive piano retail website in this exclusive NAMM U Online session. He's joined by experts Robert Estrin of Living Pianos and...
You have great products and services that you’re eager to share with customers. But your messages will get lost in a sea of noise if you don’t have a proven communications strategy. And i...
How can you capture the imagination of a child, the attention of a teenager or the desire of a retiree — and make them customers for life? It all happens in a moment. Not just any moment,...
Whether you’re a music retailer, brand or artist, you’ll want to know how to use branding professionally for success. This applies to both companies and personal brands.
I’ve been brandin...
Whether you’re a music retailer, brand or artist, you’ll want to know how to use branding professionally for success. This applies to both companies and personal brands.
I’ve been brandin...
In this NAMM U Online session, author and columnist Bob Popyk shares new ways to create online piano sales through your website — and also generate in-store customers. He's joined by pian...
Walter Pawlikowski was born in Maruszyna, Poland, not long after World War II. His older brother John became a well-known violin repairman and luthier, which inspired Walter to follow in ...