Music retailers with empty lesson rooms, take note. At the 2016 NAMM Show, music lessons guru Pete Gamber revealed how to keep your lesson rooms filled with students whenever the lights a...
Have you invested in your music lesson programs and watched the money drain from your store, rather than go back in your pocket? At the 2016 NAMM Show, Joel Bertrand of Bertrand’s Music s...
What if student events could be more than just a highlight of your lesson program? What if they became community blockbusters that generated huge word-of-mouth advertising and made dreams...
At Summer NAMM 2015, Kevin Cranley of Willis Music hosted leading retailers Chris White of White House of Music and Gayle Beacock of Beacock Music, along with industry accountant Daniel J...
Running a successful music lessons program comes with its challenges, namely missed lessons and cancellations. At 2015 Summer NAMM, Carol Cook of The Music Room in Palatine, Ill., shared ...
At the 2015 NAMM Show, James Harding, president of Gist Piano Center, delivered a food-centric session on how to modernize music lesson programs. He walked attendees through a sampler of ...
Rand and Cindy Cook of The Candyman Strings and Things know a thing or two about rock camps—through research, hard work, and trial and error. The result is a summer rock camp that took ho...
Sooner or later, bad weather affects business. It might be a blizzard or hurricane. Maybe you’ll have to close for the day because of a blackout or hail storm. But the unexpected will hap...
Three years ago, Liane Rockley of Rockley Music made a calculated decision to gut her lesson program and rebuild it from the ground up. It’s now a successful, thriving program, as part of...
At the 2015 NAMM Show, Donovan Bankhead and Misty Kristek of Springfield Music revealed how their music lesson program went from faltering to active and strong. They also offered ideas to...
Music retailers with successful lesson programs often credit their teachers, for good reason. At 2014 Summer NAMM, Gayle Beacock, co-owner of Beacock Music and NAMM’s 2013 Dealer of the Y...
At 2014 Summer NAMM, music lessons guru Pete Gamber distilled 35 years of retail and music lessons experience into a candid, tell-all session. It revealed his unique approach to building ...
